Daniel Bizzell - Gaming, Acquisition & Commercial Execution

Daniel Bizzell

Sportsbook & Casino Performance Operator

ACQUISITION PERFORMANCE LAYER

I build distribution infrastructure, acquisition intelligence and owned media products across prediction markets, sportsbook and casino.

PAID SOCIAL SYSTEMS+CREATIVE TESTING+OFFER ALIGNMENT+LANDING FLOW+REGISTRATION+FTD QUALITY+PAID SOCIAL SYSTEMS+CREATIVE TESTING+OFFER ALIGNMENT+LANDING FLOW+REGISTRATION+FTD QUALITY+

AI-ASSISTED CREATIVE

Offer-specific promo pages.
Ad creative built around the same offer.
A stronger paid route to player registration.

Built around the acquisition route:
Offer → creative → click → registration → FTD

Promo page

Ad creative

Offer presentation

Landing page flow

Registration path

Event tracking

Performance readout

Next-promo recommendations

PAID SOCIAL SYSTEMS

Fully managed paid social acquisition for sportsbook, gaming and casino teams. Best-practice platform execution, creative testing, promo page alignment, reporting and continuous improvement built to maximise ROAS.

COMMERCIAL OBJECTIVE

Maximise ROAS by turning paid social spend
into higher-quality FTDs and repeatable
acquisition performance.

COMMERCIAL OBJECTIVE

Maximise ROAS by turning paid social spend into higher-quality FTDs and repeatable acquisition performance.

Track record

• £20m+ revenue generated through paid distribution
• 500m+ targeted impressions delivered
• Execution across Meta, X, TikTok, LinkedIn and Snap

PRODUCTS & PLATFORMS

Products I’ve built across prediction markets, sportsbook acquisition and owned football media.

Prediction-market distribution infrastructure connecting regulated operators with publishers, creators and digital audiences.

VISIT SIGNALINFRA.COM →

An AI-assisted acquisition analyst for sportsbook and casino teams, identifying what drove performance and what should happen next.

VIEW SIGNAL ANALYST DEMO →

I BUILD THE SYSTEMS+THE PRODUCTS+THE AUDIENCES+THE DISTRIBUTION+I BUILD THE SYSTEMS+THE PRODUCTS+THE AUDIENCES+THE DISTRIBUTION+

FOOTBALL PREDICTION PRODUCT

A free-to-play football platform built around match questions,
fan predictions, accuracy tracking and leaderboards.

FOOTBALL PREDICTION PRODUCT

A free-to-play football platform built
around match questions, fan
predictions, accuracy tracking
and leaderboards.

An owned football brand with 9,000+ followers, being developed into a product where fans make predictions, build a public prediction record and compete around live football events.

OPEN TO GIBRALTAR OR REMOTE SPORTSBOOK AND CASINO ROLES ACROSS PAID ACQUISITION, PLAYER JOURNEYS AND COMMERCIAL PERFORMANCE.

CONTACT

daniel@danielbizzell.co

/in/danielbizzell